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Tuesday 17 March 2015

My #ebookinaday experience

It was just that I was writing another blog post for Solent PR about our #ebookinaday project (you can read the very post here) that I realised that I haven't been posting for 11 days. It seems that money actually makes the world go round as I have been writing way more on the Solent PR blog (which I get paid for...) than on my own one. Shame on me!!

But while writing about our chapter of the Ebook in a day (if you wonder what the #ebookinaday is all about, you can read everything about this project here), I thought back to that day that was full of hustle and bustle, a lot of fun and also a bit of anxiety.

At the very beginning of the day, I was nervous and wondered, if any of the undergrads would "choose" my chapter, if they would like my concept (which was admittedly pretty draft-ish, but - to be honest - I had some other assignments to take care of as well), if everything would work out as planned and if we would manage to create something worthwhile. 

Photo by Richard Berry

But luckily, when Catherine kicked of the event, there was no time to worry. And no need, as it turned out. I had the loveliest team members who were very excited for my topic, were proactive and had a lot of good ideas.
So busy, we can't even look into the camera...
Photo by Richard Berry
Photo by Richard Berry
Photo by Richard Berry
It was very unfamiliar with being a "teamleader" and giving people instructions. At first it felt really weird, but when I realised that my ladies completely relied on me (as I was supposed to be the one with the plan...), I started to relax.

As you can see on the pictures, we also had a lot of fun. The day was a huge lesson in time and project management, team work (not so challenging though with my perfect teammembers) and social media.

Here's what my team members had to say:

"It was great to work on ebook in a day again and throw myself into the tasks. It was a really interesting and engaging experience!" (Charlotte)


"Ebook in a day was an unbelievable fun, hectic and instructive day! I really enjoyed to see how passionate and creative people were!" (Sanne)


Thank you (again...) Charlotte Heeney, Catherine Butcher, Vanessa Sumpmann and Sanne Villemoes! 

Friday 6 March 2015

#thedress put to a good use

We all remember when #thedress broke the internet last week. No one could agree on what the colours of the dress were, as there is apparently some weird perception thing going on...

"The Dress" that divided the minds

Although it blew my mind (it was definitely white and gold!!), I must admit that this was an incredibly profane matter to have the whole world talking about.

Eventually, this dress was put to a good use: The Salvation Army South Africa twittered this picture today:


With this powerful message, the Salvation Army wanted to raise awareness that one in six women are victims of abuse. With the question "Why is it so hard to see black and blue?" they refer to the black and blue marks on the model's body. 

The small print says:

"The only illusion is if you think it was her choice."


Within the scope of the International Women's Day on 8 March this campaign has the perfect timing and also the perfect hook, as almost everyone knows about "The dress".

Although I personally think that this is a brilliant campaign, #theDress's "ghost" seems to be around, as the controversy in the Twitter world continues:





It seems as if people just can't agree on anything regarding "The Dress". But I'm glad that it may become a symbol against the abuse of women instead of a stupid perception controversy.